The City Council and the Provincial Council will seek in the International Fair to recover the markets lost during the pandemic through contact with professionals

Following the suspension due to the pandemic, the Fitur International Tourism Fair returns to Fairground de Madrid to try to re-float a sector particularly hit by the health crisis, and which aims to be able to recover this year part of what was lost during 2020 if the advance in vaccination continues its course and the health measures take effect.

Until May 23, professionals from the tourism sector and the general public will attend Fitur in an edition marked by sanitary restrictions in terms of capacity and participation, but with the intact objective of revaluing the tourist potential that it has Spain.

Segovia will not miss the opportunity to participate in this fair, and both the Town hall and Deputation through their respective areas of Tourism these days will lead to Madrid the best of the tourist offer to expose it to professionals, with whom they will hold working meetings within the framework of the stand of the Castilla and leon meeting; and in the case of Town hall, in the one of the Network of Jewish Quarters of Spain to which it belongs.

The council of Culture will take as outstanding proposals the third edition of the Accessible Festival 'Globos de Segovia', which will run from July 16 to 18 this year, as well as the new blog 'Art and tourism spaces in Segovia'. In addition, the councilor Gina Aguiar placeholder image develop the institutional agenda of the area with the participation of the Joint Plan of Actions of the Group of World Heritage Cities with Turespaña and Paradores de Turismo. For their part, the technicians of the Municipal Tourism Company and especially Segovia Convention Bureau They will establish contacts with companies to get new marketing channels, attract events, get new suppliers and promotion and communication agreements.

For her part, the deputy of Tourism Magdalena Rodríguez and the techniques of Prodestur They began yesterday to develop promotional work for the main tourist attractions in the province. Thus, in addition to contributing to the promotion of The Santiago Way in its part that goes through Castilla y Leon, will announce the activities of the Jubilee Year Henarense and the campaign 'Reinvent yourself, come to Segovia'.

Similarly, the Deputation will take advantage of the confluence of tourist agents to attract monumental, gastronomic, rural tourism, active nature tourism and family tourism to the province at the counter within the space enabled by the Castilla and leon meeting.


Source: The Adelantado de Segovia